Info

Data Leaders

DataLeaders.io is where we invite top AI entrepreneurs and extract meaningful and actionable insights that you can apply to life and work to help you achieve your dreams and goals.
RSS Feed
2018
April
January


2017
November
October
September
August
July
June
May
April


2016
December
November
September
August
July
June
May
March
January


2015
November
July


Categories

All Episodes
Archives
Categories
Now displaying: March, 2016
Mar 8, 2016
Peter Nelson, CEO of UnDelay.io, and I sat to discuss Adaptive Design and it’s impact on Conversion Optimization. Peter brings a breath of experience to Marketing Technology space and it was fun sitting down with him to discuss everything from his entrepreneurial philosophy to his home in Norway...
 
Interesting gems of knowledge I picked up:
 
  • How to get unicorn conversion rate for mobile devices...
  • What is Adaptive Design and how does it differ from responsive design?
  • Mobile specific calls to actions and navigation features...
  • How to effectively use sticky header and footer in mobile design?
  • How to cut testing time by more than half so you can fit more tests in your testing calendar!
References:
Wordstream Study on Mobile Click Distribution
Link to Peter’s Company: UnDelay.io
1